Benefits of Integrating with IT Distributors for VAR business

VAR business

VAR businesses have to operate in diverse environments characterized by high business rivalry, frequently changing customer needs etc. It is critical for VARs to learn new technologies and project themselves as technology experts. VAR business should be able to imbibe a sense of trust in the client pertaining to expertize and problem-solving ability of VARs.

The market is characterized by the introduction of new product offerings and there is always something new that the market has to offer. The industry is very dynamic and it is essential to cope with it to stay on top of the competition. However, this environment also poses challenges. IT entails the presence of a large number of solution providers and there arises a need to sift through them all, to find the right fit. If this exercise is not done, it may result in wastage of time as well as efforts. Thus, it essentially means that one has to be careful regarding which platform they choose and which technology they spend their time with.

Need for Distributor Integration

The primary motivating factor for acquiring or chasing a new technology is customer demand. The requests from customers often give us directions in which the market is headed. Customer buying behavior has changed in the recent past and this trend is expected to continue in the near future. Customers compare product descriptions, prices, and other parameters. This has forced VAR businesses to develop connections with major distributors as well as wholesalers to acquire their data and provide the same to the customers.

Connect with Multiple Distributors using VARStreet Platform

VARstreet provides such a technology that is beneficial for VAR businesses as it better serves their interests. The VARStreet platform is connected with over 50+ distributors. The distributor connections offer a wide range of benefits. Every day, the platform downloads all the information such as the status of an order, product price, availability, etc. from 50+ distributors and presents it in a well-structured format. This ensures that the product information is up-to-date in the platform and hence, various departments of the company such as sales, purchase teams, etc., get ready access to product data.

A certified wholesale distributor is the one that is engaged in the handling of wholesale shipments for product manufacturers. In some cases, the wholesaler may be the product manufacturer as well. Usually, a wholesale distributor possesses a warehouse, a distribution center and is involved in the shipping of products directly to the retailer or in cases of drop shipping, directly to the customer.

In short, wholesale distributors are directly connected with the manufacturers and they are the ones that resellers directly want to work with. The manufacturers ship bulk quantities of products to distributors, which are subsequently sold to the resellers. However, it is not easy to find a wholesale distributor who offers dropship services. With VARStreet platform, you can easily connect with multiple dropshipping distributors and access their product information.

Benefits of 50+ Distributor Connections

Better Control over Operations

One of the important benefits of integrating with 50+ distributors is that we have better control over operations. It enables resellers to automate their purchasing process, thereby leaving no margin for error. The procurement process is more accurate and aligned with organizational goals.

Lower Operating Cost

Integrating with 50+ distributors also help in lowering operating costs. The reseller doesn’t have to store inventory nor spend on transportation. Within a few clicks, the reseller can create and send the purchase order to the preferred distributor who takes care of order fulfilment. Thus, reseller can conduct business transactions without holding inventory or worrying about shipping or packaging products. Moreover, integration enables resellers to operate from a single and predefined platform, thereby further reducing the operating costs. This scenario further assists to enhance the revenue margins.

Efficient Customer Service

The seamless integration enables customer service. All the information can be made available at the tip of one’s fingers thereby the delay in the handling of customer service is avoided. This is in turn, increases the chances of customer retention. The overall business processes run more efficiently and glitch-free.