Product Catalog

6 Actionable Tips to Optimize your eCommerce Product Page for Increased Conversions

Increased Conversions

Reading Time: 7 minutes No other pages on your eCommerce store have a greater impact on sales and conversions than product pages. Especially if it is an eCommerce product landing page for your paid campaigns. It is here that users make the all-important buying decision. All your marketing efforts to drive traffic,  culminate on this page. This is where a visitor will turn into a paying…

Marketplaces – The Untapped Market for a Value-Added Reseller

Reading Time: 7 minutes According to this report, the world’s 75 largest online marketplaces registered sales worth more than $1.5 trillion in 2017, which accounted for nearly 50% of the total online global shopping. These marketplaces showed more than 30% growth as compared to the previous year. In the last few years, marketplaces have emerged as a goldmine of selling opportunities for value-added resellers and is…

Product Catalog – The Biggest Pain Point in an E-commerce Business

Reading Time: 6 minutes Product catalog management is the cornerstone of any e-commerce business. Quality product data plays a critical role in influencing buying decisions. Lack of product description or incomplete product information will drive consumers away from your site. Consumers today are knowledgeable about what they need and offering well-structured product data is important to succeed in e-commerce. E-commerce product catalog management is a process…

Planning an eCommerce Website – First Plan about Product Catalog

Planning an eCommerce Website – First Plan about Product Catalog

Reading Time: 5 minutes There are lots of background activities that need to be done first. These activities are essential to ensure that the business runs efficiently and profitably. The product catalog is one such aspect that needs to be thoroughly understood prior to planning an eCommerce website. How to Start a Successful eCommerce store and steps to build? You can easily start a successful eCommerce…

Advantages of Aggregated Catalog to Your E-Store

Reading Time: 4 minutes What is the Aggregated Catalog? VARstreet’s aggregated product catalog is a tool that is instrumental in aggregating catalogs from 35+ distributors. The result of this whole exercise is that you get detailed, up to date and structured information from all the sources. This is particularly designed to have all the information which is necessary for different teams such as sales and marketing,…

Level 2 PunchOut Catalog? Definition, Meaning and Creation

Reading Time: 4 minutes PunchOut catalog, also referred to as level 1 PunchOut catalog is a protocol implemented to ease the purchasing process of B2B customers that include large corporates and government agencies. B2B customers commonly use a procurement system to manage their ordering process. The PunchOut protocol allows direct access to supplier’s site from within the customer’s procurement system. Using the protocol, any buyer can…

4 Common Challenges of E-Commerce Product Catalogue Management

Reading Time: 3 minutes Product catalog management is a dynamic and ongoing process that qualifies suppliers to air their products in the market. Let’s have a quick glance at What is Ecommerce product catalog? An ecommerce product catalog is simply the database of all information on all products that are ready to launch. It mostly features details including SKU, Title, Category or Group, Description, Dimensions, Images,…

Benefits of PunchOut Catalog for Resellers

Reading Time: 2 minutes PunchOut catalog or simply PunchOut, offers a direct link between a customer’s procurement system and a supplier’s website. It is a functionality in which the customer can access the supplier’s PunchOut catalog by simply ‘punching out’ from his procurement system. The customer doesn’t have to browse through thousands of products as the PunchOut catalog contains only those products that are mentioned in…

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The Ultimate Guide to Start Your Ecommerce Store
1. 20 eCommerce features no one tells you about
2. Must-have features in an eCommerce platform
3. B2B eCommerce features you cannot ignore
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