How to Choose the Perfect eCommerce Platform for Essendant Resellers?
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One thing that every office or business needs is office supplies. No matter how big or small a business is, there is always a requirement for stationery items such as pens, pencils, papers, highlighters, etc.
The size of the global office supply market was projected to grow and reach over 270 billion U.S. dollars in 2025.
So, there is a huge potential for growth by becoming an Essendant reseller.
However, when we talk about starting your own B2B eCommerce store and becoming an Essendant reseller online, there are a few things that you must keep in mind. Starting an online business is a big task and to handle it efficiently, you need to select the right eCommerce platform.
In this guide, you will find some tips on selecting the best eCommerce platform for Essendant resellers.
Key Takeaways:
- Essendant resellers need eCommerce platforms that support large catalogs and contract pricing.
- Real-time inventory and pricing feeds ensureaccurateorder fulfillment and minimize errors.
- Search and navigation design enhance product discoverability in complex B2B catalogs.
- Integration readiness with ERP and quoting systems accelerates order processing efficiency.
- The right platform balances configurability with ease of use to support sales and operations teams.
About Essendant
Essendant is a renowned name when it comes to office supplies. From office supplies to office furniture, they have it all. Apart from that, they also supply food service products, janitorial and sanitation products, print imaging & technology products, and safety equipment.
Given the fact that pretty much every business, school, shop, and office needs such supplies regularly, there is huge potential for growth by becoming an Essendant reseller.
Factors to Keep in Mind when Choosing an eCommerce Platform by Essendant Resellers
To become an Essendant reseller and start an online store, you will need a reliable eCommerce platform first. Now that the B2B eCommerce market is growing, there are many eCommerce platform providers to choose from.
Below are some of the things that you must keep in mind before selecting an eCommerce platform:
- Easy to Start an eCommerce Store: The first and most obvious requirement is to find a platform that is easy to use and can help you start your eCommerce store seamlessly. The eCommerce platform should provide all the necessary tools to start your online website.
- SEO: The eCommerce platform that you choose to become an Essendant reseller must use good SEO practices to help your site rank better in the SERPs.
- Experience: The reseller market is niche-specific and not all eCommerce platforms can provide you the solutions to grow your online business. Your eCommerce platform must have the requisite tools and experience in the reseller market to enable business growth.
- Support: Anything related to the internet is prone to technical issues, and that’s why your eCommerce platform should have excellent customer support accessible at all times. Prompt customer support and redressal of issues matter a lot for customers.
- Responsive Design and Mobile Friendly Site: The eCommerce platform you select should provide you with a responsive site that is also mobile-friendly.
- Security: Security is of paramount importance wherever business transactions and customer data are involved. Your eCommerce platform should come equipped with the latest security features to keep your website and customer-related business transactions and data safe.
- Integration with Essendant Distributor: It would be so much better if your eCommerce platform has a partnership with Essendant because that would make the entire ordering process smooth and easy.
- Other Business Tools: If an eCommerce platform can provide you with other business tools such as sales quoting software and CRM software then it will save you the trouble of getting them separately.
Pro Tips:
- Conduct test transactions pre-launch to validate pricing, payment, and contract rule behavior.
- Build segmented customer journeys to tailor storefront experiences for different buyer groups.
Features of VARStreet for Essendant Resellers
If you are looking to become an Essendant reseller then look no further because VARStreet provides you with all the features mentioned above along with other additional benefits.
VARStreet, established in 1999, has been providing eCommerce solutions to resellers for a long time and with our expertise and experience, we provide you with the best eCommerce solution. Using our services, you can grow your online business quickly and make good profits by becoming an Essendant reseller.
Get the Best Essendant eCommerce Integration
Perhaps the biggest advantage of becoming an Essendant reseller with VARStreet is the tight eCommerce integration that you get with it. We have a long-standing partnership with Essendant and that gives you a lot of benefits as an Essendant reseller.
1. Full Access to Essendant Reseller Catalog
When you become an Essendant reseller with VARStreet, the entire Essendant reseller catalog is transferred to your site via FTP and the Essendant data feed makes the transfer smooth. This allows you to set up the entire Essendant reseller catalog on your online store with ease.
2. Place Orders Electronically
With VARStreet as your eCommerce platform, you do not have to worry about the traditional methods of placing orders. All of the VARStreet resellers can easily place their orders electronically. This results in better order processing time and contributes to a better brand image.
3, Real-Time Pricing and Availability
Our tight integration with Essendant allows all of our Essendant resellers to get real-time pricing and availability of the products at the Essendant distributor level. Having real-time product-related details can help you as a reseller to plan and control the prices and deliveries of the products at all times.
4. Rich Content on Your eCommerce Store
We at VARStreet understand the importance of providing rich content to customers to enhance their user experience. That is why we have partnered with IceCat and Etilize. They are the market leaders in providing rich content that enhances the catalog with product descriptions, high-resolution images, tech specs, etc.
5. Best Discounts and Rebates
Getting discounts and rebates on orders is an important factor that contributes to the profits for resellers. The more orders they process, the better discounts they can get. Because of our partnership with Essendant, all of our customers get priority discounts and rebates.
Take Full Advantage of Dropshipping
By dropshipping Essendant products, you can make a significant profit without investing too much.
The dropshipping model brings down the costs of setting up a new business as all of the order processing is taken care of by Essendant distributors. All you have to do as a reseller is keep your site running and moderate the orders.
Other advantages of dropshipping include the savings of time and money spent on the workspace, procurement, and inventory.
When you are dropshipping Essendant products with VARStreet, you do not need a big office with a warehouse and a separate team for inventory and procurement.
This can bring down the cost of setting up a new business online and you can also make a good profit with it.
All-in-One eCommerce Solution
VARStreet is the ultimate all-in-one solution for your eCommerce store. From the starting to the end, we provide you with all the tools necessary to set up your online store and run it smoothly.
Start Your eCommerce Journey Right
1. Online Store Builder
With our dedicated online store builder, you do not need any technical knowledge of coding languages and web development. You can use the drag and drop feature to make your website the way you want it to be without knowing any HTML or CSS.
2. Choose Templates
To give you the freedom of choice to reflect your brand values and image, you can choose from tons of different templates available so that your store looks unique and appealing.
Get the Best eCommerce Site
1. Responsive Design
We at VARStreet use the best development and optimization practices to make sure that your site is highly responsive and can load all of the content quickly for the users. This way you will not lose a customer because of a bad user experience.
Now that a lot of buyers use their mobile phones for queries, VARStreet makes sure that your site is well-optimized for mobile devices and can load all of the content smoothly.
2. Add/Remove Functionalities
To keep your site up to date with the latest trends, VARStreet gives you the option to add or remove any functionality or features from your online store at any time.
Integration with Various Payment Gateways
With the rise in digital payments, it is sensible to have integration with various payment gateways and we provide you exactly with that. This way, you never lose a customer because of payment issues.
Grow Online
To grow online and generate more traffic, your site needs to have a good SEO score. VARStreet uses the best SEO practices to make your site well-optimized and good SEO helps your site rank better in the SERPs and bring more traffic.
Best Sales Quoting Software and CRM
Sales Quoting Software and CRM software are two integral parts of any business and they help you manage and run your business efficiently. That is why VARStreet provides you with the best sales quoting tool and CRM software.
Using our sales quoting software, you can create customized sales quotes to address the needs of every customer uniquely which makes them feel more valued. You can choose from a wide variety of templates to create the best sales quotes.
Our sales quoting software also lets you use dynamic pricing to maximize your profits. With our mobile quoting app, you can create sales quotes anywhere, anytime.
Just like our sales quoting software, our CRM software is also top-class. It allows you to easily manage and capture new leads, manage tasks with an automated process, and manage your contacts and customers from one place.
Personalized Services
Customer service is a top priority for us. No matter what query or issue you have with your online store. When you choose VARSteert as your eCommerce platform, you get personalized services.
Closing Phrase
That was all about how to choose the perfect eCommerce platform. There are a lot of factors such as experience, support, usability, SEO, etc. to keep in mind.
Keeping all of those factors in mind, VARStreet is the best eCommerce platform for Essendant resellers.
So if you are looking to become an Essendant reseller, sign up with us today and get the best eCommerce services to start your online business and make good profits.
